Good food unites people, drives change, and connects markets around the world. Tomorrow's restaurants will play a key role in addressing complex issues facing the planet and shaping consumer tastes for good. Inspired options that support customer well-being, cater to food tribes, protect biodiversity, and prepare for a mobile-first workforce will win.
Ensuring everyone has a seat at the table will pay dividends in the employee and consumer experience as Gen Z's influence is felt in the economy. Winning brands need strong strategies to prepare for these changes and to delight new generations of employees and customers.